CIAACE 2026 | Yasn Show Exhibitor Spotlight｜With a Young Heart, Glowsun Continues to Inject New Vitality into the Automotive Film Industry

Currently, with the upgrade of the automotive consumer market and the accelerating trend of younger car owners, the automotive film industry is entering a new stage of development characterized by quality, transparency, and service. Consumers are no longer satisfied with basic functions; instead, they pay more attention to the technological content of products, the professional assurance of brands, and the full experience of services. Against this backdrop, Glowsun automotive film has emerged, positioning itself as “the automotive film for the younger generation,” injecting fresh vitality into the industry.

Glowsun Automotive Film is a new-generation automotive film brand under Huiyao New Materials Technology (Guangdong) Co., Ltd., established in 2022. Leveraging Huiyao Group’s over 20 years of experience in the automotive aftermarket, and combining its strong Internet capabilities with a nationwide service and installation network, Glowsun has created a brand-new business model. To date, Glowsun Automotive Film has expanded to 32 provinces in China, with over 3,000 stores, and has established more than 1,000 Glowsun “All-Element” stores. The brand is dedicated to providing consumers with high-quality, professionally guaranteed, and transparently priced products, carefully protecting every car owner.

Innovation-Driven, Strengthening the Product Foundation

Glowsun Automotive Film boasts a top-tier professional R&D team in the industry. With substantial investment in research and development, and through technology introduction and collaborative development, the brand has successfully developed multiple high-tech products, effectively transforming research achievements into brand productivity and technological advantages.

By mastering cutting-edge industry technologies, leveraging Huiyao Group’s global first-tier raw material supply chain, and backed by the full-industry-chain, super-grade A factories, Glowsun Automotive Film has successfully built a comprehensive product line of over 30 automotive films. Among them, products such as the C70 heat-insulating film and the Moon Shadow PLUS invisible car wrap have become market bestsellers due to their outstanding quality, earning the trust of both car owners and partner stores.

Honors Galore, Setting Industry Benchmarks

As the brand with the most “first-place” honors in the entire industry, Glowsun Automotive Film has set benchmarks across multiple dimensions: the largest number of automotive film stores with annual revenues exceeding one million yuan nationwide, the world’s first super-grade A factories covering the entire industry chain, and the leading provider of talent training in the automotive aftermarket… These achievements not only demonstrate Glowsun’s comprehensive strength but also highlight its determination to promote standardization and professional development within the industry.

On the sales and service side, Glowsun always adheres to the principle of “genuine materials, genuine protection, genuine transparency.” With scientifically sound solutions and a nationwide fast-service network, the brand also offers services such as “free replacement of glass film” and “free replacement for car wrap scratches,” providing every car owner with peace of mind and reliable protection.

Comprehensive Traffic, Empowering Stores with Precision

Guided by the philosophy of “teaching stores to generate their own growth,” Glowsun Automotive Film has built a full-spectrum online-to-offline traffic support system, effectively solving the “customer acquisition challenge” for stores. Glowsun does not simply provide traffic tools; instead, it shares its proven customer acquisition models, content creation methods, and advertising strategies—successfully tested in its own direct-sale stores on platforms such as TikTok, Xiaohongshu, and local lifestyle apps—openly and fully with partner stores, enabling a leap in their online customer acquisition capabilities.

Through systematic guidance and hands-on training, stores are coached to establish their own dedicated online traffic channels, precisely capture potential customers from public domains, and cultivate them in private domains for long-term engagement, ultimately driving in-store conversions. All of this support stems from Glowsun’s direct-sale operational experience—only teaching methods that have been successfully implemented in practice—ensuring every partner can quickly replicate success and secure a continuous stream of business.

Upholding the brand dream of “becoming China’s No.1 automotive film brand,” Glowsun Automotive Film is guided by technology, driven by innovation, and committed to service. The brand strives to create first-class products, a first-class brand, and a first-class enterprise. Looking ahead, Glowsun will continue to work hand in hand with global partners and consumers, safeguarding every journey with care and illuminating every trust with professionalism.

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