The Future of Motorsports: A Chinese Perspective

When the roar of Chinese D1 drifting engines echoes across the track at the Dongguan AIT Modification Expo; when the carbon fiber body of the Dongfeng Mengshi M800 "Starship Vehicle" reflects a sense of the future under the sun; when the highly concentrated modification companies in the Pearl River Delta redefine collaborative efficiency with “Chinese speed” — we can confidently say: the global map of motorsports can no longer ignore China.

01 Policy Changes – From “Cannot Modify” to “Modify by Standard,” Providing the Industry with a “Compliance GPS”

In the early days, “modification” was often associated with “risk.” Today, keywords have changed to classification, safety bottom lines, and verifiable compliance. From Geely Chairman Li Shufu’s first formal proposal at the Two Sessions to “Develop Automobile Modification and Motorsport,” to the preparation and release of the 2025 Automobile Modification Technical Guidelines, policy steering is now back on track. This historic shift injects a “boost” into the entire industry chain:

• For car owners: clear rules on what can be modified and to what extent, making the experience no longer reliant on trial and error.

• For stores and brands: from “craftsmanship” to standardized services and guaranteed delivery, increasing operational certainty.

• For the industry: unleashing personalized consumption potential, forming a full lifecycle closed loop from pre-sales to after-sales.

02 Industry Leap – From “Manufacturing” to “Creating” Imagination into Deliverables

The test of a nation’s capacity in motorsports lies in delivery capability and innovation speed. China scores high on both. With the world’s most complete and efficient automotive supply chain, China now demonstrates not just “manufacturing” but imaginative “creation” when the Dongfeng Mengshi M800 Starship Vehicle, co-developed with top modification brand Lorenz, debuts. This marks China’s substantial leap from a “modification power” to a “modification superpower.”

Supply Chain Advantage

Modification parts companies in the Pearl River Delta and Yangtze River Delta respond to global orders at “Chinese speed,” while continuously innovating in materials science and precision manufacturing, becoming a “arsenal” for global performance modifications. Not just fast, but traceable and replicable.

OEM Participation

From Dongfeng Mengshi to Great Wall Tank, OEMs are launching official modification brands or co-created models, embedding modification culture into product design and laying the foundation for performance and quality.

New Energy Leadership

In electric vehicles, Chinese brands are at the forefront. “Tech modifications” targeting EV powertrains and smart cabins are emerging, opening new tracks for the global modification industry. Take the Mengshi × Lorenz M800 Starship Vehicle: a rugged electric platform combined with composite carbon fiber body panels, optimized off-road geometry, and advanced cabin customization, delivering a “military-grade + luxury bespoke” package.

For modification enthusiasts: same budget, more mature plans; same projects, more controllable delivery; same passion, more reliable after-sales. China’s industrial power is turning “personal dreams” into reality faster and better.

03 Cultural Confidence – From “Performance Worship” to “Lifestyle”

"Do not cross legal red lines to liberate the RPM redline" — a saying widely shared in the circle, reflects the maturity of Chinese modifications: passion with clear boundaries. Integration of events and exhibitions breaks barriers within the modification community. From underground to mainstream, from niche to popular.

Content ecology and cultural output: Itasha, low stance, camping, photo spots, creative markets, and technical workshops coexist, shifting car culture from comparing specs to comparing experiences. Generation Z views cars as social assets and aesthetic expression, synchronizing culture and rules.

In short: China is both the engine of capacity and technology, and the stabilizer of rules and culture — for motorsports to run fast and sustainably, China is indispensable.

04 The AIT Invitation – Witness the Power of China in the “Modification Capital”

From October 17, at the Dongguan Guangdong Modern International Exhibition Center, the AIT Modification Expo will arrive as scheduled. This is more than an exhibition; it is the “coming-of-age ceremony” of China’s modification industry after years of growth.

• A technical feast: 18 star cars on the Star Car Avenue, 300+ extreme modified cars competing on site, with cutting-edge modification solutions and top performance components on display.

• A motorsport carnival: D1 Annual Drift Championship, Urban Off-road Obstacle Challenge, ESCAR King Car Audio Contest, engines roaring, tires screeching, audio resonating — igniting speed and passion.

• An ecosystem co-creation: 1,000+ global brands, 200,000+ professional attendees, thousands of modification craftsmen, car enthusiasts, and cross-industry elites converge to shape the future blueprint of Chinese car culture.

China’s modification essence gathered here is not only a scene of industry excitement, but also a microcosm of the unstoppable momentum of a major manufacturing country. Looking back at 76 years of development, China has grown from hosting “International Auto Shows” to becoming the world’s largest car producer and consumer.

The decade-long transformation of China’s modification industry — from policy breakthroughs to industrial rise, from cultural awakening to global influence — reflects the upgrade of national manufacturing and cultural confidence. With the roar of engines as the salute and the passion of innovation as tribute, we pay respect to our great nation!

As manufacturing and delivery, technology and standards, rules and users all reside in China, we can confidently declare: without China, the global motorsport map would be incomplete. Salute the motherland and let manufacturing prove itself on the track. October 17–19, Dongguan AIT — turn this statement into your live experience. Witness the hardcore romance of Chinese automotive engineering amid the roar of engines.

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