CIAACE 2026 | Yasn Beijing Expo Highlights: Automotive Modification Is Truly Shifting from ‘Hobby’ to ‘Profit’!

Automotive consumption is upgrading, and shops are boosting profits through modifications. The car modification industry is reaching a new turning point: favorable policies are being released, and the industry chain is transforming from a ‘hobby’ to a ‘profit-making’ business.

This year, the penetration rate of new energy vehicles has surpassed 50%, and autonomous driving is gradually reaching L3. The combination of electric vehicles and smart driving is driving car modifications toward personalization and Chinese-style trends. China’s modification market is following a path different from abroad, with aesthetics, performance, and smart driving evolving simultaneously.

Car modification is about to evolve from a ‘niche culture’ into a ‘mainstream necessity,’ with purchasing power becoming the top driver of industry evolution—something that will be clearly demonstrated at the Yasn Beijing Expo from March 13–16!

The 2026 Yasn Beijing Expo will be held alongside the AIT Beijing Automotive Modification Show, featuring over 1,000 brands exhibiting, competing, and attending. This marks the largest-ever gathering of the full modification industry chain. International brands from the US, Germany, Japan, Italy, and others account for 25% of participants, while 129 of China’s top 200 domestic modification brands are exhibiting—leading brands leveraging Beijing to expand their presence nationwide.

Nearly 300 companies from the automotive modification ecosystem and over 1,000 domestic and international brands will compete on the same stage, with new products, bestsellers, and future technologies all making their ‘Beijing debut’!

This year, exhibitors have significantly stepped up their efforts to attract dealers and retail stores, with the number of in-house dealer meetings and new product launch events more than doubling compared to last year, indicating that car modification companies have entered a phase of rapid business expansion.

Nearly 100 modification brands will unveil their flagship products of the year, including AP, GaiA, DIXCEL, TEIN, RECARO, HRE, RAVENOL, AK, Harris, Ridivan, Yellow, KYKW, Maito, Cerui Wheels, Ruishi, Anso, STAR Wheels, SM, MAGICAIR, Feelair, Shite, GUHR, CYL, Qiaozhuo, BSKT, Km, KW, KPR, Yunliang, Chiku, Heimanba, Qiuyedi, Dongmei Commercial Modification, Jinfengchi, Bofende, Rhino, Fangxiang, Nuosai, DME, MOTEL, GS, Zhefeng, Master Yang (Chengdu), Boca, Changyiyou, Botongxue, Aotu, Zhefeng, Aozimu, Snow Leopard, Plank, Jiewang, Huihong, MCOM, Jingjiang, Kailidun, Biaoli, Bezos, Tianrun Tengda, Gates Industrial, and New Journey, all of which have confirmed they will launch their annual new products.

Breakthrough New Products in Every Segment:

1. Complete Vehicle Modification:

• Dozens of car manufacturers are participating through exhibitions, competitions, and conferences, showcasing special edition modified vehicles co-created with aftermarket modification partners.

• A large number of factory-authorized and OEM-endorsed modifications are driving the scale and speed of collaboration between original equipment and aftermarket modification ecosystems.

2. Function Upgrades:

• Electrically adjustable nitrogen shock absorbers specifically designed for hardcore off-road vehicles—high-value core products in off-road modifications, offering hardware profits plus ongoing maintenance services, deeply engaging off-road enthusiasts.

• Dynamic light grille and front mesh systems with programmable lighting; supports welcome lights, passing signals, and other light animations. Eye-catching visual effects serve as a traffic magnet, attracting younger audiences.

• 3D-printed quick-release lightweight modification parts such as spoilers, grilles, and interior components; customized on demand, ready for immediate installation. Unique products that deeply engage enthusiasts and activate private channels.

3. New Energy Vehicle Modifications:

• High-performance tires specifically designed for new energy vehicles (EVs). These low-rolling-resistance, ultra-quiet tires are engineered for high torque and heavy vehicle weight, meeting the fundamental needs of EV owners.

• Weight reduction and reinforcement kits for new energy vehicles, including high-standard carbon fiber aerodynamic kits, titanium alloy wheels, magnesium alloy battery guards, PEEK fasteners, and liquid metal structural components.

• A wide range of new products for EVs, such as body kits, spoilers, grilles, wheels, sunroof soundproofing, refrigerators, fans, camping appliances, charging devices, and emergency lighting.

4. Specialized Modifications:

• Modular hybrid conversion kits that upgrade traditional fuel vehicles to hybrid models, turning older cars into “new” vehicles and tapping into the blue ocean of electrifying existing fuel cars. Single-store profits per kit can exceed 10,000 RMB.

• Officially certified used car refurbishment kits—standardized upgrade kits for new energy vehicles—opening the second-hand EV market and expanding store service offerings.

• Rapidly transformable commercial modification vehicles designed for mobile pop-up shops, such as coffee, milk tea, or flash stores. Equipped with remote control, these solutions target the B2B blue ocean market with high repeat purchase potential.

5. Nostalgic & Lifestyle Modifications:

• Retro EV Powertrains: Priceless nostalgia. Integrated modification solutions combining vintage styling with modern electric drivetrains, specially designed for classic cars. High profit margins with strong endorsement from enthusiasts.

• Racing Simulator Workshops: Stores equipped with professional racing simulators offering driver training and lap-time challenges. Gaming experiences are converted into real chassis/brake modification orders.

• Quick-Install Camping Kits for SUVs & MPVs: Transform vehicle owners into high-spending outdoor enthusiasts. Sell not just products, but a lifestyle, boosting cross-selling opportunities.

• Eco-Friendly Interior Modifications: Using recycled materials to cater to environmentally conscious, high-knowledge car owners. Differentiated high-margin services that attract specific customer segments and enhance store brand image.

6. Smart & Intelligent Upgrades:

• Aftermarket ADAS Upgrade Components: Add or upgrade millimeter-wave radar and calibration services for older vehicles. High safety demand, high technical threshold, premium pricing, plus ongoing calibration services.

• Glasses-Free 3D Full-LCD Instrument Cluster Upgrades: Modernize old vehicles, converting existing market stock into growth opportunities. On-site display triggers impulse purchases and drives sales of ambient lighting, audio systems, and other add-ons.

• In-Car 5G / V2X Communication Modules: Retrofit vehicles without connectivity capabilities with 5G modules to enable vehicle-to-infrastructure warnings and OTA updates. Attracts tech-savvy enthusiasts to stores.

• Holographic AI Smart Cockpit Upgrades: Disruptive cabin upgrades transforming stores from traditional modification shops into high-tech service providers. High per-unit value and appeal to younger car owners.

Off-Road Modifications Become the Hottest Trend! Yunliang and Yasn Join Forces at the Beijing Show to Build an “Auto Service + Modification” Ecosystem, Helping Shops Boost Their Revenue from Vehicle Upgrades.

Off-Road Modifications Are Among the Most Profitable Segments in the Aftermarket. This year’s exhibition off-road section has reached unprecedented scale, with over 100 industry chain brands participating and dozens of off-road modification clubs attending, exhibiting, and competing.

Yunliang Off-Road is deeply involved in this year’s show, collaborating with the AIT Beijing Auto Modification Show to create the largest off-road exhibition and competition of 2026. With the focus: “Ecosystem as foundation, technical solutions as edge, igniting a multi-billion off-road modification market,” they are building a comprehensive “Auto Service + Modification” ecosystem.

Yunliang Off-Road is a Leading Integrator of Off-Road Modifications in China. The company has co-developed legally compliant mandatory-install models with automakers such as Great Wall Motors and Jiangling Motors. Notably, the Tank 300 Ranger set a record by selling 3,000 units in just one minute.

Nationwide, Yunliang has established over 60 branch stores and partnered with more than 2,000 dealers, creating a three-dimensional network of “offline + online + OEM” and an eight-scenario product system. This strategy has increased store repeat purchase rates by 47%, with high-end customers accounting for over 60%.

Concurrent with the exhibition, the “16th Yunliang Off-Road Ecological Value Co-Creation Conference” will be held. Yunliang fully opens its resources to the entire industry chain, from upstream to downstream. At the event, classic race vehicles such as Baja race cars and Thor’s Hammer will be on display, complemented by interactive experiences including professional driver technical sharing and in-depth performance analysis. This provides the industry with a practical, profitable, and fully compliant blueprint for market breakthroughs.

A Rich Lineup of Concurrent Activities Helps Attendees in Beijing Identify the Latest Trends in Vehicle Modification, Choose the Right New Segments, and Maximize Profits from High-Margin Modification Projects:

• CAAM Automotive Modification Industry Conference·2026 (Beijing) – New Energy Vehicle Modification Innovation Forum. Concurrently, the 2026 Automotive Industry Innovation & Policy Standards Conference and Pickup Off-Road Modification Ecosystem Seminar will be held. Organized by the China Association of Automobile Manufacturers (CAAM), with active participation from the Pickup, Off-Road, and Modification Subcommittees. It is one of the most authoritative summits in China’s modification sector, continuously promoting the development of the automotive aftermarket.

• Asia Custom Car Competition (Beijing Edition): Vehicles from 11 countries will compete, with 300 entries vying for the title of Asia’s Best Modified Car. The scale has grown threefold year-on-year. Each car embodies fashion and trends, showcasing new modification technologies and innovative approaches—an ideal opportunity to quickly understand modifications and explore profitable upgrades.

• Star Car Avenue 2.0 (AIT Secret Garage): Featuring extraordinary cars from around the world, highlighting uniqueness, era, technology, creativity, precision, and craftsmanship. Enthusiasts of performance, off-road, novelty, and photography will all be thrilled. This platform inspires modification enterprises and shops by presenting the latest trends and frontiers in automotive customization.

• AIT Modification Shop Conference (Northern Edition): Kicking off the year in Beijing with a focus on shop transformation and future planning. Top selected owners from across the country share their successes and lessons learned, helping modification shops become more professional and enabling auto service shops to enter the aftermarket quickly and confidently.

In the coming years, the core profitability of automotive service shops’ modification business will shift from simply “selling parts and labor” to providing technical solutions and creating emotional value.

At the Yasn Beijing Show (concurrent with AIT Beijing Auto Modification Show), shops will have access to core technologies for new energy and electrification that drive high margins, as well as community-focused products that help build a private customer ecosystem. Strategically deploying these products and projects will enable shops to develop differentiated advantages in a highly competitive market.

The Yasn Beijing Show (concurrent with AIT Beijing Auto Modification Show) marks the first major modification exhibition of the year in China, where leading international and top domestic brands engage in the most direct and comprehensive competition. This event represents a pivotal year for the aftermarket, as modification shops transition from “showy gimmicks” to truly profit-generating operations.

All Roads Lead North for China’s Auto Modification! Head to Beijing After the New Year! This Trip Is Not to Be Missed—Every Moment Counts! Click “Attendee Registration” Now to Get Your Tickets!